Keratin Complex Color Therapy It's a Blonde Thing Keratin Lightening System is a conditioning, keratin-enhanced lightener that lightens and brightens while improving the integrity of the hair.
Features & Benefits:
Triple Protein Protection, a blend of keratin, collagen, and silk amino acids, helps strengthen damaged hair, enhance softness and shine, and restore moisture balance
Vitamin B5 provides extra conditioning benefits, plus amplified softness and shine
Reduces porosity by filling in empty spaces inside the cuticle with keratin
Unique formula turns from blue to white when processing is complete for precise results
Provides up to 7 levels of lift
Versatile for use on and off scalp
Dust-free formula develops into a smooth, creamy consistency to ensure even coverage and easy application